Cross-cultural business behavior :
Gesteland, Richard R.
Cross-cultural business behavior : marketing, negotiating, and managing across cultures / Richard R. Gesteland. - 2nd ed. - Copenhagen : Copenhagen Business School Press, c2000. - 282 p. ; 24 cm.
Includes bibliographical references.
8716134281 817649156X
Business etiquette.
Export marketing.
Intercultural communication.
Negotiation in business.
National characteristics.
658.8 / GEC
Cross-cultural business behavior : marketing, negotiating, and managing across cultures / Richard R. Gesteland. - 2nd ed. - Copenhagen : Copenhagen Business School Press, c2000. - 282 p. ; 24 cm.
Includes bibliographical references.
8716134281 817649156X
Business etiquette.
Export marketing.
Intercultural communication.
Negotiation in business.
National characteristics.
658.8 / GEC