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The SAGE handbook of social marketing

The SAGE handbook of social marketing [electronic resource] / Social marketing edited by Gerard Hastings, Kathryn Angus and Carol Bryant. - Thousand Oaks, Calif. : SAGE, 2011. - 1 online resource (xxvi, 442 p.) : ill.

Includes bibliographical references and index.

ISBN: 9781446201008 (ebook) : No price

Subjects--Topical Terms:
Social marketing.

LC Class. No.: HF5414 / .S3 2011

Dewey Class. No.: 658.8

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