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Handbook of relationship marketing

Handbook of relationship marketing [electronic resource] / Jagdish N. Sheth, Atul Parvatiyar, editors. - Thousand Oaks, [Calif.] ; London : SAGE, c2000. - 1 online resource (xvi, 660 p.) : ill.

Includes bibliographical references and index.

ISBN: 9781452231310 (ebook) : No price

Subjects--Topical Terms:
Relationship marketing.

LC Class. No.: HF5415.55 / .H36 2000

Dewey Class. No.: 658.802

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