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Business policy and strategic management :

Gupta, Vipin

Business policy and strategic management : concepts & applications / Vipin Gupta, Kamala Gollakota, R. Srinivasan. - 2nd ed. - New Delhi ; PHI Learning Pvt. Ltd., c2013. - xx, 575 p. : ill. ; 24 cm.

Includes bibliographical references and index.

Subjects--Topical Terms:
Strategic planning.

LC Class. No.: HD30.28 / .B86 1991

Dewey Class. No.: 658.4012 / GUB

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