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Strategic management /

David, Fred R.

Strategic management / Fred R. David. - 6th ed. - Upper Saddle River, N.J. : Prentice Hall, c1997. - xxxii, 352, C-659 p. : ill. (some col.), col. maps ; 26 cm.

Includes bibliographical references and indexes.

013486011X


Strategic planning--Case studies.
Strategic planning.

658.4012