When Politicians Attack :
Groeling, Tim,
When Politicians Attack : Party Cohesion in the Media / Tim Groeling. - 1 online resource (258 pages) : digital, PDF file(s). - Communication, Society and Politics . - Communication, Society and Politics. .
Title from publisher's bibliographic system (viewed on 04 Apr 2016).
Fostering a positive brand name is the chief benefit parties provide for their members. They do this both by coordinating their activities in the legislative process and by communicating with voters. Whereas political scientists have generally focused on the former, dismissing partisan communication as cheap talk, this book argues that a party's ability to coordinate its communication has important implications for the study of politics. The macro-level institutional setting of a party's communication heavily influences that party's prospects for cohesive communication. Paradoxically, unified government presents the greatest challenge to unified communication within the president's party. As this book argues, the challenge stems primarily from two sources: the constitutional separation of powers and the intervening role of the news media.
9780511780387 (ebook)
Advertising, Political
Public relations and politics
Political parties
Communication in politics
JF2112.A4 / G76 2010
324.7/3
When Politicians Attack : Party Cohesion in the Media / Tim Groeling. - 1 online resource (258 pages) : digital, PDF file(s). - Communication, Society and Politics . - Communication, Society and Politics. .
Title from publisher's bibliographic system (viewed on 04 Apr 2016).
Fostering a positive brand name is the chief benefit parties provide for their members. They do this both by coordinating their activities in the legislative process and by communicating with voters. Whereas political scientists have generally focused on the former, dismissing partisan communication as cheap talk, this book argues that a party's ability to coordinate its communication has important implications for the study of politics. The macro-level institutional setting of a party's communication heavily influences that party's prospects for cohesive communication. Paradoxically, unified government presents the greatest challenge to unified communication within the president's party. As this book argues, the challenge stems primarily from two sources: the constitutional separation of powers and the intervening role of the news media.
9780511780387 (ebook)
Advertising, Political
Public relations and politics
Political parties
Communication in politics
JF2112.A4 / G76 2010
324.7/3