Marketing research :
Malhotra, Naresh K.
Marketing research : an applied orientation / Naresh K. Malhotra, Satyabhusan Dash. - 5th ed. - New delhi : Pearson, c2009. - verious paging. : ill. ; 25 cm.
Includes index.
9788131723173
Marketing research.
658.83 / MAM
Marketing research : an applied orientation / Naresh K. Malhotra, Satyabhusan Dash. - 5th ed. - New delhi : Pearson, c2009. - verious paging. : ill. ; 25 cm.
Includes index.
9788131723173
Marketing research.
658.83 / MAM