A Journey Through Cultures
Salgado, Luciana Cardoso de Castro.
A Journey Through Cultures Metaphors for Guiding the Design of Cross-Cultural Interactive Systems / [electronic resource] : by Luciana Cardoso de Castro Salgado, Carla Faria Leitão, Clarisse Sieckenius de Souza. - XIV, 130 p. online resource. - Human–Computer Interaction Series, 1571-5035 . - Human–Computer Interaction Series, .
Preface -- Introduction -- Semiotic Engineering and Culture -- Cultural Viewpoint Metaphors -- A Case Study: Re-designing the AVIS Website -- Final Discussion -- Index.
A Journey Through Cultures addresses one of the hottest topics in contemporary HCI: cultural diversity amongst users. For a number of years the HCI community has been investigating alternatives to enhance the design of cross-cultural systems. Most contributions to date have followed either a ‘design for each’ or a ‘design for all’ strategy. A Journey Through Cultures takes a very different approach. Proponents of CVM – the Cultural Viewpoint Metaphors perspective – the authors invite HCI practitioners to think of how to expose and communicate the idea of cultural diversity. A detailed case study is included which assesses the metaphors’ potential in cross-cultural design and evaluation. The results show that cultural viewpoint metaphors have strong epistemic power, leveraged by a combination of theoretic foundations coming from Anthropology, Semiotics and the authors’ own work in HCI and Semiotic Engineering. Luciana Salgado, Carla Leitão and Clarisse de Souza are members of SERG, the Semiotic Engineering Research Group at the Departamento de Informática of Rio de Janeiro's Pontifical Catholic University (PUC-Rio).
9781447141143
10.1007/978-1-4471-4114-3 doi
Computer science.
User interfaces (Computer systems).
Computers and civilization.
Computational linguistics.
Cultural studies.
Computer Science.
User Interfaces and Human Computer Interaction.
Computers and Society.
Computational Linguistics.
Cultural Studies.
QA76.9.U83 QA76.9.H85
005.437 4.019
A Journey Through Cultures Metaphors for Guiding the Design of Cross-Cultural Interactive Systems / [electronic resource] : by Luciana Cardoso de Castro Salgado, Carla Faria Leitão, Clarisse Sieckenius de Souza. - XIV, 130 p. online resource. - Human–Computer Interaction Series, 1571-5035 . - Human–Computer Interaction Series, .
Preface -- Introduction -- Semiotic Engineering and Culture -- Cultural Viewpoint Metaphors -- A Case Study: Re-designing the AVIS Website -- Final Discussion -- Index.
A Journey Through Cultures addresses one of the hottest topics in contemporary HCI: cultural diversity amongst users. For a number of years the HCI community has been investigating alternatives to enhance the design of cross-cultural systems. Most contributions to date have followed either a ‘design for each’ or a ‘design for all’ strategy. A Journey Through Cultures takes a very different approach. Proponents of CVM – the Cultural Viewpoint Metaphors perspective – the authors invite HCI practitioners to think of how to expose and communicate the idea of cultural diversity. A detailed case study is included which assesses the metaphors’ potential in cross-cultural design and evaluation. The results show that cultural viewpoint metaphors have strong epistemic power, leveraged by a combination of theoretic foundations coming from Anthropology, Semiotics and the authors’ own work in HCI and Semiotic Engineering. Luciana Salgado, Carla Leitão and Clarisse de Souza are members of SERG, the Semiotic Engineering Research Group at the Departamento de Informática of Rio de Janeiro's Pontifical Catholic University (PUC-Rio).
9781447141143
10.1007/978-1-4471-4114-3 doi
Computer science.
User interfaces (Computer systems).
Computers and civilization.
Computational linguistics.
Cultural studies.
Computer Science.
User Interfaces and Human Computer Interaction.
Computers and Society.
Computational Linguistics.
Cultural Studies.
QA76.9.U83 QA76.9.H85
005.437 4.019