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Strategic Management

Pearce,

Strategic Management [electronic resource] / - 9 - [S.l.] [s.n.] [?] - 720 p.

Book Summary of Strategic Management : Formulation, Implementation And Control ,9th/ed. MAIN HIGHLIGHTS: This easy-to-understand text is organized on a model of the strategic management process; the central themes of the book are globalization e-commerce, information technology, speed and continuous improvement; 25 Business Week cases and 13 comprehensive cases; Global Strategy in Action and Strategy in action boxes; in-depth coverage of the Sarbanes-Oxley Act of 2002. OTHER KEY TOPICS: Expanded coverage of social responsibility and a new section on management ethics; corporate governance, strategic alliance structures, disintermediation, strategic quality initiatives; recent techniques for environmental and industry analysis in an information - rich and internet-driven environment; comprehensive coverage of Resource-Based View of the firm.

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