Strategic Management
Pearce,
Strategic Management [electronic resource] / - 10 - [S.l.] [s.n.] [?] - 816 p.
The authors have used a model of the strategic management process as the basis for the organization of the text material. The model provides a systematic and student-friendly treatment to the study of strategic management. While having a solid academic foundation, the text material would be liked for its practical, skills-oriented approach. Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout the text. A wide assortment of Business Week short cases and traditional, longer strategic management cases offers flexibility to the instructors and students to choose a set of cases best suited to their needs.
(02) 9789352601134(15)
$1.00
Strategic Management [electronic resource] / - 10 - [S.l.] [s.n.] [?] - 816 p.
The authors have used a model of the strategic management process as the basis for the organization of the text material. The model provides a systematic and student-friendly treatment to the study of strategic management. While having a solid academic foundation, the text material would be liked for its practical, skills-oriented approach. Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout the text. A wide assortment of Business Week short cases and traditional, longer strategic management cases offers flexibility to the instructors and students to choose a set of cases best suited to their needs.
(02) 9789352601134(15)
$1.00