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The complete idiot's guide to marketing basics /

White, Sarah

The complete idiot's guide to marketing basics / Idiot's guide to marketing basics Marketing basics by Sarah White. - New York, NY : Alpha Books, c1997. - xx, 428 p. : ill. ; 23 cm.

Includes index.

ISBN: 812031414x

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8 / WHC

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