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Marketing :

Gandhi, J C.

Marketing : a managerial introduction / J C. Gandhi, - New Delhi : McGraw-Hill. c1997. - xiv, 496 p. : ills. ; 28 cm.

Includes bibliography and indexes.

ISBN: 0074516426

Subjects--Topical Terms:
Marketing.

Dewey Class. No.: 658.8 / GAM

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