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Connecting organizational silos

Leistner, Frank.

Connecting organizational silos taking knowledge flow management to the next level with social media / [electronic resource] : Frank Leistner. - Hoboken, N.J. : John Wiley & Sons, ©2012. - 1 online resource. - Wiley & SAS business series . - Wiley and SAS business series. .

Includes bibliographical references and index.

Connecting Organizational Silos: Taking Knowledge Flow Management to the Next Level with Social Media; Copyright; Contents; Foreword; Preface; An Overview of this Book; Notes; Acknowledgments; Chapter 1: Your Organization Is Not ""The Web""; Terminology and Definitions; From Documents to Flows; Social Side of Knowledge Flows; KFM versus Social Media; Case Study 1: The Hub (SAS); Case Study 2: RedNet (Red Ventures); Notes; Chapter 2: Why Should You Care about Social Media?; Motivations; Network Dynamics; Breaking Isolation; The Super Watercooler; Handling the Dynamic Organization. Innovation EnablementNotes; Chapter 3: Getting Started; Inside versus Outside Social Media; Differences in the World; Laying the Foundation; How to Really Get It Off the Ground; Launch: Project or Initiative?; Technology: Build or Buy; Notes; Chapter 4: Roles; More Than Just Socializing; Individuals and Departments; Mobilize Your Evangelizers; Notes; Chapter 5: Driving for Success; Get All Stakeholders Involved Early; Go Viral; Freedom within Borders: The Power of Guidelines; Training Portfolio; Pulse; Executive Participation: Not Just Buy-In; Notes; Chapter 6: Fighting Barriers. Fear of Losing ControlUnlearning; Dealing with ""Stupid""; Integration; No Time to Post: Portfolio Management; Legal Concerns; Note; Chapter 7: Technology: The Enabler; Social or Supporting Social; I Want an Internal Facebook; The Power of Simplicity; Multidimensional Navigation; Groups or Communities; Notification Management; Notes; Chapter 8: Social Media Analytics; Analyze What Is Going On; Social Network Analysis versus Reporting; Choosing the Right KPIs; Notes; Chapter 9: What's Next; Advances in Technology; Dealing with Channel Overload; More Social or More Technology. Interaction TrendsNotes; Chapter 10: Final Thoughts; Appendix A: Key Success Factors; Appendix B: Additional Resources; About the Author; Index.

Practical guidance on how to successfully introduce enterprise social networks to connect employees While there are a fast growing number of books around social media and enterprise 2.0, the focus is often on the technical tools. Connecting Organizational Silos approaches social media and enterprise 2.0 from a knowledge flow management perspective. It offers practical and specific guidance on what to do and what not to do when introducing social media in an organization. This concise, easy-to-read guide offers a nuts-and-bolts look at how to get started in social media and drive it to success.

9781119205258 1119205255 1118386434 (cloth) 9781118386439 (cloth) 9781118320853 1118320859

EB00063565 Recorded Books

CL0500000237 Safari Books Online 8C5A5DE9-0298-4B6F-94A7-D4741AD7EE28 OverDrive, Inc. http://www.overdrive.com

2012029254


Knowledge management.
Social media.
Social networks.
Technological innovations--Management.
BUSINESS & ECONOMICS--Information Management.
BUSINESS & ECONOMICS--Knowledge Capital.
Knowledge management.
Social media.
Knowledge management.
Social media.


Electronic books.
Electronic books.

HD30.2

658.4/038