State of the art marketing research /
Blankenship, Albert Breneman, 1914-
State of the art marketing research / A.B. Blankenship, George Edward Breen, Alan Dutka. - 2nd ed. - Lincolnwood, Ill. : NTC Business Books, c1998. - x, 454 p. ; 24 cm.
Includes bibliographical references and index.
0844234435
Marketing research.
658.83
State of the art marketing research / A.B. Blankenship, George Edward Breen, Alan Dutka. - 2nd ed. - Lincolnwood, Ill. : NTC Business Books, c1998. - x, 454 p. ; 24 cm.
Includes bibliographical references and index.
0844234435
Marketing research.
658.83