International marketing /
Terpstra, Vern.
International marketing / Vern Terpstra, Ravi Sarathy. - 8th ed. - Fort Worth : Dryden Press, c2000. - xxv, 753 p. : ill. (some col.), col. maps ; 29 cm. - The Dryden Press series in marketing .
Includes bibliographical references and indexes.
0030211123 9814066524
Export marketing--Management.
658.848
International marketing / Vern Terpstra, Ravi Sarathy. - 8th ed. - Fort Worth : Dryden Press, c2000. - xxv, 753 p. : ill. (some col.), col. maps ; 29 cm. - The Dryden Press series in marketing .
Includes bibliographical references and indexes.
0030211123 9814066524
Export marketing--Management.
658.848