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Rethinking marketing (Record no. 21204)

MARC details
000 -LEADER
fixed length control field 00804pam a2200229 a 4500
001 - CONTROL NUMBER
control field sulb-eb0000960
003 - CONTROL NUMBER IDENTIFIER
control field BD-SySUS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160307115726.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130912s1999 enka fo| 000|0|eng|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781446280058 (ebook) :
Terms of availability No price
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency StDuBDS
Description conventions pn
Modifying agency BD-SySUS
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5416
Item number .R463 1999
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
245 00 - TITLE STATEMENT
Title Rethinking marketing
Medium [electronic resource] /
Statement of responsibility, etc. edited by Douglas Brownlie ... [et al.].
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. SAGE,
Date of publication, distribution, etc. 1999.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (xii, 273 p.) :
Other physical details ill.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
Topical term or geographic name as entry element Consumer behavior.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Brownlie, Douglas T.
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Read Online / DOWNLOAD
Uniform Resource Identifier <a href="http://knowledge.sagepub.com/view/rethinking-marketing/SAGE.xml">http://knowledge.sagepub.com/view/rethinking-marketing/SAGE.xml</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type

No items available.