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Leveraging Corporate Responsibility : (Record no. 37950)

MARC details
000 -LEADER
fixed length control field 02354nam a22003497a 4500
001 - CONTROL NUMBER
control field sulb-eb0016512
003 - CONTROL NUMBER IDENTIFIER
control field BD-SySUS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160405140612.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100921s2011||||enk o ||1 0|eng|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780511920684 (ebook)
Canceled/invalid ISBN 9781107009172 (hardback)
Canceled/invalid ISBN 9781107401525 (paperback)
040 ## - CATALOGING SOURCE
Original cataloging agency UkCbUP
Language of cataloging eng
Description conventions rda
Transcribing agency UkCbUP
Modifying agency BD-SySUS.
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD60
Item number .B485 2011
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4/08
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bhattacharya, C. B.,
Relator term author.
245 10 - TITLE STATEMENT
Title Leveraging Corporate Responsibility :
Remainder of title The Stakeholder Route to Maximizing Business and Social Value /
Statement of responsibility, etc. C. B. Bhattacharya, Sankar Sen, Daniel Korschun.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Cambridge :
Name of producer, publisher, distributor, manufacturer Cambridge University Press,
Date of production, publication, distribution, manufacture, or copyright notice 2011.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (342 pages) :
Other physical details digital, PDF file(s).
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
500 ## - GENERAL NOTE
General note Title from publisher's bibliographic system (viewed on 04 Apr 2016).
520 ## - SUMMARY, ETC.
Summary, etc. The corporate social and environmental responsibility movement, known more generally as corporate responsibility (CR), shows little sign of waning. Almost all large corporations now run some form of corporate responsibility program. Despite this widespread belief that CR can simultaneously improve societal welfare and corporate performance, most companies are largely in the dark when it comes to understanding how their stakeholders think and feel about these programs. This book argues that all companies must understand how and why stakeholders react to such information about companies and their actions. It examines the two most important stakeholder groups to companies - consumers and employees - to comprehend why, when and how they react to CR. Armed with this insight, it shows how companies can maximize the value of their CR initiatives by fostering strong stakeholder relationships to develop, implement and evaluate compelling social responsibility programs that generate value for both the company and its stakeholders.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social responsibility of business
Topical term or geographic name as entry element Business ethics
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Sen, Sankar,
Relator term author.
Personal name Korschun, Daniel,
Relator term author.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
International Standard Book Number 9781107009172
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://dx.doi.org/10.1017/CBO9780511920684">http://dx.doi.org/10.1017/CBO9780511920684</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type

No items available.