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The Business of Android Apps Development (Record no. 43271)

MARC details
000 -LEADER
fixed length control field 02935nam a22004097a 4500
001 - CONTROL NUMBER
control field sulb-eb0021179
003 - CONTROL NUMBER IDENTIFIER
control field BD-SySUS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160413122133.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr nn 008mamaa
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130831s2013 xxu| s |||| 0|eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781430250081
-- 978-1-4302-5008-1
024 7# - OTHER STANDARD IDENTIFIER
Standard number or code 10.1007/978-1-4302-5008-1
Source of number or code doi
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number QA75.5-76.95
072 #7 - SUBJECT CATEGORY CODE
Subject category code UY
Source bicssc
Subject category code COM014000
Source bisacsh
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 004
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Sandberg, Roy.
Relator term author.
245 14 - TITLE STATEMENT
Title The Business of Android Apps Development
Medium [electronic resource] :
Remainder of title Making and Marketing Apps that Succeed on Google Play, Amazon App Store and More /
Statement of responsibility, etc. by Roy Sandberg, Mark Rollins.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Berkeley, CA :
Name of producer, publisher, distributor, manufacturer Apress :
-- Imprint: Apress,
Date of production, publication, distribution, manufacture, or copyright notice 2013.
300 ## - PHYSICAL DESCRIPTION
Extent XVIII, 168 p. 43 illus.
Other physical details online resource.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
347 ## - DIGITAL FILE CHARACTERISTICS
File type text file
Encoding format PDF
Source rda
520 ## - SUMMARY, ETC.
Summary, etc. The growing but still evolving success of the Android platform has ushered in a second mobile technology “gold rush” for app developers.  Google Play and Amazon Appstore for Android apps has become the second go-to apps eco for today's app developers.  While not yet as large in terms of number of apps as iTunes, Google Play and Amazon Appstore have so many apps that it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your Android app requires a lot of organization and some strategic planning. Written for today's Android apps developer or apps development shop, this new and improved book from Apress, The Business of Android Apps Development, Second Edition, tells you today's story on how to make money on Android apps.  This book shows you how to take your app from idea to design to development to distribution and marketing your app on Google Play or Amazon Appstore.  This book takes you step-by-step through cost-effective marketing, public relations and sales techniques that have proven successful for professional Android app creators and indie shops—perfect for independent developers on shoestring budgets.  It even shows you how to get interest from venture capitalists and how they view a successful app vs. the majority of so-so to unsuccessful apps in Android.  No prior business knowledge is required. This is the book you wish you had read before you launched your first app!
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Computer science.
Topical term or geographic name as entry element Computer Science.
Topical term or geographic name as entry element Computer Science, general.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Rollins, Mark.
Relator term author.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element SpringerLink (Online service)
773 0# - HOST ITEM ENTRY
Title Springer eBooks
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Printed edition:
International Standard Book Number 9781430250074
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://dx.doi.org/10.1007/978-1-4302-5008-1">http://dx.doi.org/10.1007/978-1-4302-5008-1</a>
912 ## -
-- ZDB-2-CWD
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type

No items available.