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Managing corporate social responsibility : (Record no. 62806)

MARC details
000 -LEADER
fixed length control field 05261cam a2200661Ka 4500
001 - CONTROL NUMBER
control field sulb-eb0031154
003 - CONTROL NUMBER IDENTIFIER
control field BD-SySUS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170713221249.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 111018s2011 mau ob 001 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency DG1
Language of cataloging eng
Description conventions pn
Transcribing agency DG1
Modifying agency OCLCQ
-- YDXCP
-- ZMC
-- OCLCO
-- OCLCQ
-- OCLCF
-- OCLCA
-- IDEBK
-- E7B
-- H9Z
-- DEBSZ
-- OCLCQ
-- DEBBG
-- BD-SySUS
019 ## -
-- 843066532
-- 957243077
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118106686
Qualifying information (electronic bk.)
International Standard Book Number 1118106687
Qualifying information (electronic bk.)
International Standard Book Number 1283927551
Qualifying information (ebk)
International Standard Book Number 9781283927550
Qualifying information (ebk)
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC)
OCLC library identifier DEBBG
System control number BV041911105
OCLC library identifier DEBSZ
System control number 423169548
OCLC library identifier GBVCP
System control number 790034441
OCLC library identifier NZ1
System control number 14695021
OCLC library identifier NZ1
System control number 15340857
OCLC library identifier DEBBG
System control number BV043393591
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)757511604
Canceled/invalid control number (OCoLC)843066532
-- (OCoLC)957243077
037 ## - SOURCE OF ACQUISITION
Stock number 10.1002/9781118106686
Source of stock number/acquisition Wiley InterScience
Note http://www3.interscience.wiley.com
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD60
Item number .C6347 2011
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4/08
Edition number 23
084 ## - OTHER CLASSIFICATION NUMBER
Classification number BUS002000
Number source bisacsh
049 ## - LOCAL HOLDINGS (OCLC)
Holding library MAIN
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Coombs, W. Timothy.
245 10 - TITLE STATEMENT
Title Managing corporate social responsibility :
Remainder of title a communication approach /
Statement of responsibility, etc. W. Timothy Coombs, Sherry J. Holladay.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Malden, MA :
Name of publisher, distributor, etc. Wiley-Blackwell,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
505 00 - FORMATTED CONTENTS NOTE
Title Conceptualizing corporate social responsibility --
-- Strategic CSR --
-- CSR scanning and monitoring --
-- Formative research --
-- Create the CSR initiative --
-- Communicate the CSR initiative --
-- Evaluation and feedback --
-- CSR issues --
-- References --
-- Index.
520 ## - SUMMARY, ETC.
Summary, etc. "Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to successfully navigate the benefits and implications of managing CSR. Chapters are organized around a process model for CSR that outlines steps for researching, developing, implementing, and evaluating CSR initiatives Emphasizes stakeholder engagement as a foundation throughout the CSR Process Model Discusses ways to maximize the use of social media and traditional media throughout the process Offers international examples drawn from a variety of industries including: The Forest Stewardship Council, Starbucks Coffee, and IKEA. Draws upon theories grounded in various disciplines, including public relations, marketing, media, communication, and business "--
Assigning source Provided by publisher.
Summary, etc. "Corporate Social Responsibility (CSR) has become central to many businesses as they negotiate in an increasingly global marketplace. This book offers a strategic, communication-centred approach to integrating CSR into organizations, founded in stakeholder engagement and dialogue. It is structured around the CSR Process Model, which guides readers through the research, development, implementation, and evaluation of CSR initiatives. Corporate reputations are increasingly dependent upon CSR, which in turn signals the importance of this topic for organizational success and the need to integrate stakeholders into this process. Lively, international examples are used throughout and are drawn from a variety of industries to illustrate the challenges of doing CSR well. Topics covered include maximizing the use of social media and traditional media; creating strategic initiatives that reflect the organization's missions and its capabilities; communicating to promote CSR efforts; collaborating with third party organizations; assessing internal and external stakeholder expectations and involving stakeholders in CSR efforts; and managing challenges to an organization's CSR record. This highly accessible book draws from a variety of disciplines to illustrate how corporate social responsibility should be viewed as an ongoing process grounded in effective communication practices"--
Assigning source Provided by publisher.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
588 0# - SOURCE OF DESCRIPTION NOTE
Source of description note Print version record.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Social responsibility of business.
Topical term or geographic name as entry element Business communication.
Topical term or geographic name as entry element BUSINESS & ECONOMICS
General subdivision Advertising & Promotion.
Source of heading or term bisacsh
Topical term or geographic name as entry element Business communication.
Source of heading or term fast
Authority record control number (OCoLC)fst00842419
Topical term or geographic name as entry element Social responsibility of business.
Source of heading or term fast
Authority record control number (OCoLC)fst01122851
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Holladay, Sherry J.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Wiley InterScience (Online service)
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Main entry heading Coombs, W. Timothy.
Title Managing corporate social responsibility.
Place, publisher, and date of publication Malden, MA : Wiley-Blackwell, 2011
International Standard Book Number 9781444336290
Record control number (DLC) 2011017060
-- (OCoLC)711044751
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://onlinelibrary.wiley.com/book/10.1002/9781118106686">http://onlinelibrary.wiley.com/book/10.1002/9781118106686</a>
Public note Wiley Online Library [Free Download only for SUST IP]
938 ## -
-- ebrary
-- EBRY
-- ebr10642582
-- Ingram Digital eBook Collection
-- IDEB
-- cis24502843
-- YBP Library Services
-- YANK
-- 7067018
-- YBP Library Services
-- YANK
-- 7483965
-- YBP Library Services
-- YANK
-- 12670342
994 ## -
-- 92
-- DG1

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