MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02840nam a22004097a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
0081834 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
BD-SySUS |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250914115852.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
200806s2021 nyu b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2020035768 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780367431426 |
| Qualifying information |
(hbk) |
|
|---|
| International Standard Book Number |
9780367425654 |
| Qualifying information |
(pbk) |
|
|---|
| Canceled/invalid ISBN |
9781003001430 |
| Qualifying information |
(ebk) |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
21654922 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
H61.95 |
| Item number |
.N38 2021 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
300.28546 |
| Edition number |
23 |
| Item number |
NET |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Netnography unlimited : |
| Remainder of title |
understanding technoculture using qualitative social media research / |
| Statement of responsibility, etc. |
edited by Robert V. Kozinets and Rossella Gambetti. |
| 263 ## - PROJECTED PUBLICATION DATE |
|---|
| Projected publication date |
2103 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New York, NY : |
| Name of producer, publisher, distributor, manufacturer |
Routledge, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2021. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
pages cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
unmediated |
| Media type code |
n |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volume |
| Carrier type code |
nc |
| Source |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
"Netnography has become an essential tool for qualitative research in the dynamic, complex, and conflicted worlds of contemporary technoculture. Shaped by academic fields, industries, national contexts, technologies and platforms, and languages and cultures, for over two decades netnography has impacted the research practices of scholars around the world. In this volume, thirty-two researchers present nineteen chapters that examine how they have adapted netnography and what those changes can teach us. Positioned for students and researchers in academic and professional fields, this book examines how we can better use netnographic research to understand the many ways networked technologies affect every element of contemporary business life and consumer existence. Netnography Unlimited provides an unprecedented new look at netnography. From COVID-19 to influencer empathy, gambling and the Dark Web to public relations and the military, AI and more-than-human netnography to video-streaming and auto-netnography, there has never been a wider or deeper treatment of technocultural netnographic research in one volume. Readers will learn what kind of work they can do with netnography and gain an up-to-date understanding of the most pressing issues and opportunities. This book is a must-read for those interested in technology, research methods, and contemporary culture"-- |
| Assigning source |
Provided by publisher. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Social sciences |
| General subdivision |
Computer network resources. |
| 9 (RLIN) |
70164 |
|
|---|
| Topical term or geographic name as entry element |
Social media. |
| 9 (RLIN) |
70165 |
|
|---|
| Topical term or geographic name as entry element |
Qualitative research. |
| 9 (RLIN) |
70166 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kozinets, Robert V., |
| Dates associated with a name |
1964- |
| Relator term |
editor. |
| 9 (RLIN) |
70167 |
|
|---|
| Personal name |
Gambetti, Rossella, |
| Relator term |
editor. |
| 9 (RLIN) |
70168 |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Online version: |
| Title |
Netnography unlimited |
| Place, publisher, and date of publication |
New York : Routledge, 2021. |
| International Standard Book Number |
9781003001430 |
| Record control number |
(DLC) 2020035769 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Books |
