Critical marketing studies [electronic resource] / edited by Mark Tadajewski and Pauline Maclaran.
Material type: TextSeries: SAGE library in marketingPublication details: London : SAGE, 2009.Description: 1 online resource (3 v.) : illISBN:- 9781446261286 (ebook) :
- 658.8 23
- HF5415 .C73 2009
Contents:
v. 1. The development of critical perspectives in marketing -- v. 2. Theoretical and empirical perspectives in critical marketing studies -- v. 3. Marketing, ethics and society.
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v. 1. The development of critical perspectives in marketing -- v. 2. Theoretical and empirical perspectives in critical marketing studies -- v. 3. Marketing, ethics and society.
Includes bibliographical references.
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