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Language as a local practice [electronic resource] / Alastair Pennycook.

By: Material type: TextTextPublication details: Milton Park, Abingdon ; New York : Routledge, 2010.Edition: 1st edDescription: vii, 167 pISBN:
  • 9780203846223 (e-book : PDF)
Subject(s): Genre/Form: Additional physical formats: No title; No title; No title; No titleOnline resources: Also available in print edition.
Contents:
1. Introduction: language as a local practice -- 2. 'Press 1 for English' : practice as the 'generic social thing' -- 3. The reverend on ice again : similarity, difference and relocalization -- 4. Talking in the city : the linguistic landscaping of locality -- 5. Kerala tuskers : language as already local -- 6. Alibangbang and ecologies of local language practices -- 7. 'Molding hearts-- leading minds-- touching lives' : practice as the new discourse? -- 8. Conclusion : language as a local practice.
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Includes bibliographical references (p. [147]-163) and index.

1. Introduction: language as a local practice -- 2. 'Press 1 for English' : practice as the 'generic social thing' -- 3. The reverend on ice again : similarity, difference and relocalization -- 4. Talking in the city : the linguistic landscaping of locality -- 5. Kerala tuskers : language as already local -- 6. Alibangbang and ecologies of local language practices -- 7. 'Molding hearts-- leading minds-- touching lives' : practice as the new discourse? -- 8. Conclusion : language as a local practice.

Also available in print edition.

Mode of access: World Wide Web.

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