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Global marketing strategies / Jean-Pierre Jeannet, Hubert D. Hennessey.
Material type:
TextPublication details: New Delhi : Jaico publishing house, c1992.Edition: 2nd edDescription: xxiii, 899 p. : ill. ; 24 cmISBN: - 8172248164
- 658.848 22
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Central Library, SUST General Stacks | 658.848 JEG (Browse shelf(Opens below)) | 1 | Available | 0040193 |
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| 658.84 SOI International marketing : | 658.84 TAD Digital capital : | 658.848 CUS A short course in international marketing : | 658.848 JEG Global marketing strategies / | 658.848 KEG Global marketing management / | 658.848 KEG Global marketing management / | 658.848 KUI International marketing research / |
Rev. ed. of: International marketing management. c1988.
Includes bibliographical references and indexes.
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