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The McGraw-Hill 36-hour course : online marketing / Lorrie Thomas.
Material type:
TextPublication details: New York : McGraw-Hill, c2011.Description: xiv, 256 p. : ill. ; 23 cmISBN: - 9780071743860 (pbk. : alk. paper)
- 0071743863 (pbk. : alk. paper)
- McGraw-Hill thirty-six hour course
- Online marketing
- 658.872 22 THM
Contents:
Building a web marketing foundation -- Planning the web site -- Building a web site -- Content marketing -- Blogging -- Social media marketing -- Web analytics -- Search engine optimization -- SEM/online advertising -- Email marketing -- Online public relations -- Managing multi-tasking web marketing.
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Books
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Library, Institute of Information and Communication Technology General Stacks | 658.872 THM (Browse shelf(Opens below)) | 1 | Available | I001633 | |
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Books
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Library, Institute of Information and Communication Technology General Stacks | 658.872 THM (Browse shelf(Opens below)) | 2 | Available | I001632 | |
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Books
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Library, Institute of Information and Communication Technology General Stacks | 658.872 THM (Browse shelf(Opens below)) | 3 | Available | I001631 |
Includes index.
Building a web marketing foundation -- Planning the web site -- Building a web site -- Content marketing -- Blogging -- Social media marketing -- Web analytics -- Search engine optimization -- SEM/online advertising -- Email marketing -- Online public relations -- Managing multi-tasking web marketing.
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