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Strategic marketing management : planning, implementation, and control / Richard M.S. Wilson and Colin Gilligan.
Material type:
TextSeries: Marketing series (London, England)Publication details: London : Routledge, c2013.Edition: 3rd edDescription: xii, 867 p. : ill. ; 28 cmISBN: - 9780750659383
- 22 658.8 WIS
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Central Library, SUST General Stacks | 658.8 WIS (Browse shelf(Opens below)) | 1 | Available | 0070758 | |
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Central Library, SUST General Stacks | 658.8 WIS (Browse shelf(Opens below)) | 2 | Available | 0070757 |
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| 658.8 WIS Strategic marketing management : | 658.8 WIS Strategic marketing management : | 658.8 WIS Strategic marketing management : | 658.8 WIS Strategic marketing management : | 658.8 WOE Effective management for marketing / | 658.8 ZIB Basic marketing / | 658.8 ZIB Business to business marketing management : a global perspective / |
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