TY - BOOK AU - Bloom,Paul N. AU - Gundlach,Gregory T. TI - Handbook of marketing and society SN - 9781452204765 (ebook) : AV - HF5414 .H36 2001 U1 - 658.802 23 PY - 2001/// CY - Thousand Oaks, Calif., London PB - SAGE KW - Social marketing N1 - Includes bibliographical references and index UR - http://knowledge.sagepub.com/view/handbook-of-marketing-and-society/SAGE.xml ER -