TY - BOOK AU - Dall'Olmo Riley,Francesca TI - Brand management T2 - SAGE library in marketing SN - 9781446260890 (ebook) : AV - HD69.B7 B7235 2010 U1 - 658.827 23 PY - 2010/// CY - Los Angeles, [Calif.], London PB - SAGE KW - Brand name products KW - Management KW - Branding (Marketing) N1 - Includes bibliographical references UR - http://knowledge.sagepub.com/view/navigator-brand-management/SAGE.xml ER -