TY - BOOK AU - Baines,Paul TI - Political marketing T2 - SAGE library in marketing SN - 9781446262887 (ebook) : AV - JF2112.A4 P65 2011 U1 - 324.7 23 PY - 2011/// CY - Los Angeles, [Calif.] PB - SAGE KW - Marketing KW - Political aspects KW - Campaign management KW - Propaganda N1 - Includes bibliographical references; v. 1. Political marketing : concepts and theories -- v. 2. The political marketing mix : strategy and implementation -- v. 3. Ethics, practices, and advances in political marketing UR - http://knowledge.sagepub.com/view/navigator-political-marketing/SAGE.xml ER -