TY - BOOK AU - Cadogan,John W. TI - Marketing strategy T2 - SAGE library in marketing SN - 9781446262443 (ebook) : AV - HF5415.13 .M35865 2009 U1 - 658.802 23 PY - 2009/// CY - London PB - SAGE KW - Marketing KW - Management KW - Planning KW - Strategic planning N1 - Includes bibliographical references UR - http://knowledge.sagepub.com/view/navigator-marketing-strategy/SAGE.xml ER -