TY - BOOK AU - McKenzie-Mohr,Doug TI - Social marketing to protect the environment: what works SN - 9781483349466 (ebook) : AV - HF5414 .S664 2012 U1 - 659.2933372 23 PY - 2012/// CY - Los Angeles, [Calif.], London PB - SAGE KW - Social marketing KW - Sustainable living KW - Public relations KW - Environmentalism KW - Green marketing N1 - Includes bibliographical references and index UR - http://knowledge.sagepub.com/view/social-marketing-to-protect-the-environment/SAGE.xml ER -