TY  - BOOK
AU  - Johnson,Derek
ED  - Project Muse.
TI  - Media franchising: creative license and collaboration in the culture industries 
SN  - 9780814743492
AV  - HD9999.C9472 J64 2013
U1  - 658.8/708 23
PY  - 2013///
CY  - New York
PB  - NYU PRESS
KW  - Franchises (Retail trade)
KW  - Cultural industries
KW  - Electronic books.
KW  - local
N1  - Includes bibliographical references and index; Acknowledgments -- Introduction: an industrial way of life -- Imagining the franchise : structures, social relations, and cultural work -- From ownership to partnership : the institutionalization of franchise relations -- Sharing worlds : difference, deference, and the creative context of franchising -- "A complicated genesis" : transnational production and transgenerational marketing -- Occupying industries : the collaborative labor of enfranchised consumers -- Conclusion: future exchanges and iterations -- Notes -- Index -- About the author
UR  - https://muse.jhu.edu/books/9780814743492/
ER  -