TY - BOOK AU - Chua,Beng Huat ED - Project Muse. ED - Project Muse. TI - Structure, audience and soft power in East Asian pop culture T2 - TransAsia : screen cultures SN - 9789882208759 AV - DS509.3 .C58 2012 PY - 2012/// CY - Hong Kong, China PB - Hong Kong University Press KW - Chinese KW - Foreign countries KW - Intellectual life KW - 21st century KW - Social life and customs KW - Culture diffusion KW - East Asia KW - Popular culture KW - Singapore KW - Consumption (Economics) KW - Mass media and culture KW - Politics and culture KW - Mass media KW - Political aspects KW - Electronic books KW - Electronic books. KW - local N1 - Issued as part of UPCC book collections on Project MUSE; Includes bibliographical references (p. [165]-176) and index; Preface -- Introduction -- 1. East Asian pop culture : mapping the contours -- 2. Pop culture China -- 3. Taiwan's present/Singapore's past mediated by the Hokkien language -- 4. Placing Singapore in East Asian pop culture -- 5. The structure of identification and distancing in watching East Asian television drama -- 6. Layers of audience communities -- 7. Pop culture as soft power -- Conclusion -- Notes -- References -- Index N2 - East Asian pop culture can be seen as an integrated cultural economy emerging from the rise of Japanese and Korean pop culture as an influential force in the distribution and reception networks of Chinese language pop culture embedded in the ethnic Chinese diaspora. Taking Singapore as a locus of pan-Asian Chineseness, Chua Beng Huat provides detailed analysis of the fragmented reception process of transcultural audiences and the processes of audiences' formation and exercise of consumer power and engagement with national politics UR - https://muse.jhu.edu/books/9789882208759/ ER -