TY  - BOOK
AU  - Chan,Cheris Shun-ching
TI  - Marketing death: culture and the making of a life insurance market in China 
SN  - 9780199951154 (ebook) :
AV  - HG9169 .C48 2012
U1  - 368.3200951 23
PY  - 2012///
CY  - New York, Oxford
PB  - Oxford University Press
KW  - Life insurance
KW  - Social aspects
KW  - China
N1  - Includes bibliographical references
N2  - Drawing on rich ethnographic data, this book documents the processes and politics through which local cultures shape the way a market is formed and thereby sheds light on the dynamics through which modern capitalist enterprises diffuse insurance to regions with different cultural traditions
UR  - http://dx.doi.org/10.1093/acprof:oso/9780195394078.001.0001
ER  -