TY  - BOOK
AU  - Malhotra,Naresh K.
AU  - Dash Satyabhusan
TI  - Marketing research: an applied orientation 
SN  - 9788131723173
U1  - 658.83 22
PY  - 2009///
CY  - New delhi
PB  - Pearson
KW  - Marketing research
N1  - Includes index
ER  -