TY  - BOOK
AU  - Boyd,Harper W.
AU  - Westfall,Ralph
AU  - Stasch,Stanley F.
TI  - Marketing research: text and cases 
SN  - 8185386161
U1  - 658.83 22
PY  - 1999///
CY  - Delhi
PB  - All Indian Travellers Book. 
KW  - Marketing research
N1  - Includes index
ER  -