TY  - BOOK
AU  - Hunt,Ben
TI  - Convert!: designing Web sites to increase traffic and conversion 
SN  - 9781118036921
AV  - HF5415.1265 .H86 2011eb
U1  - 658.8/72 22
PY  - 2011///
CY  - Indianapolis, Ind.
PB  - Wiley Pub.
KW  - Web sites
KW  - Design
KW  - Marketing
KW  - Internet marketing
KW  - Internet advertising
KW  - Electronic commerce
KW  - fast
KW  - sears
KW  - Evaluation
KW  - Testing
KW  - Electronic books
KW  - local
N1  - Includes index; pt. 1. Designing for traffic -- pt. 2. Designing for conversion
N2  - Provides advice on Web site design and Internet marketing to increase traffic and improve the site's conversion rate
UR  - http://onlinelibrary.wiley.com/book/10.1002/9781118255827
ER  -