TY - BOOK AU - Solberg,Carl Arthur TI - International marketing: strategy development and implementation SN - 9781138737389 (hardback : alk. paper) U1 - 658.84 23 PY - 2018/// CY - Abingdon, Oxon, New York, NY PB - Routledge KW - Marketing KW - Cross-cultural studies KW - Management N1 - Includes bibliographical references and index ER -