TY  - BOOK
AU  - Blythe,Jim
TI  - A very short, fairly interesting and reasonably cheap book about studying marketing
T2  - Very short introductions
SN  - 9781446280324 (ebook) :
AV  - HF5415 .B4853 2006
U1  - 658.8071 23
PY  - 2006///
CY  - London
PB  - SAGE
KW  - Marketing
KW  - Study and teaching
N1  - Includes bibliographical references and index
UR  - http://knowledge.sagepub.com/view/a-very-short-fairly-interesting-and-reasonably-cheap-book-about-studying-marketing/SAGE.xml
ER  -