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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott.

By: Material type: TextTextPublication details: New york : Wiley, c2013Edition: 4th edDescription: xxiii, 439 pages : 23 cmISBN:
  • 9781118488768 (pbk.)
Subject(s): Additional physical formats: Online version:: New rules of marketing & PRDDC classification:
  • 658.872 22 SCN
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Library, Institute of Information and Communication Technology General Stacks 658.872 SCN (Browse shelf(Opens below)) 1 Available I000068

Includes index.

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