Race appeal [electronic resource] : how candidates invoke race in U.S. political campaigns / Charlton D. McIlwain, Stephen M. Caliendo.
Material type: TextSeries: UPCC book collections on Project MUSEPublication details: Philadelphia : Temple University Press, 2011. 2015)Description: 1 online resource (xi, 258 p. :) illContent type:- text
- computer
- online resource
- 9781439902776
- 1439902771
- 324.708900973 22
- JK2281 .M372 2011
Includes bibliographical references (p. [239]-247) and index.
Producing race appeal : the political ads of white and minority candidates -- The advantages and disadvantages of deploying racist appeals among black and white voters -- Neither black nor white : the fruitless appeal to racial authenticity -- Competing novelties : how newspapers frame the election campaigns of Blacks, Latinos, and Asian Americans -- Racializing immigration policy : issue ads in the 2006 election -- Harold Ford Jr., Mel Martinez, and Artur Davis : case studies in racially framed news -- Barack Obama, race-based appeals, and the 2008 presidential election.
Description based on print version record.
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