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Strategic marketing management : planning, implementation, and control / Richard M.S. Wilson and Colin Gilligan.

By: Contributor(s): Material type: TextTextSeries: Marketing series (London, England)Publication details: London : Routledge, c2013.Edition: 3rd edDescription: xii, 867 p. : ill. ; 28 cmISBN:
  • 9780750659383
Subject(s): DDC classification:
  • 22 658.8  WIS
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Central Library, SUST General Stacks 658.8 WIS (Browse shelf(Opens below)) 1 Available 0070758
Books Books Central Library, SUST General Stacks 658.8 WIS (Browse shelf(Opens below)) 2 Available 0070757

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