The production of modernization [electronic resource] : Daniel Lerner, mass media, and the passing of traditional society / Hemant Shah.
Material type: TextSeries: UPCC book collections on Project MUSEPublication details: Philadelphia : Temple University Press, 2011. 2015)Description: 1 online resource (viii, 218 p. :) illContent type:- text
- computer
- online resource
- 9781439906262
- 1439906262
- 303.48/33 22
- HM621 .S4727 2011
Includes bibliographical references (p. [191]-206) and index.
Introduction: the rise of modernization theory -- Lerner at the psychological warfare division: propaganda and the effectiveness of mass media -- Lerner at Stanford: tools of the social science trade -- Lerner at Columbia: the voice of America's Turkey studies -- Lerner at MIT: the key elements of passing of traditional society -- After passing of traditional society: the persistence and meaning of "Lerner".
Description based on print version record.
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