000 00973pam a2200265 a 4500
001 sulb-eb0000486
003 BD-SySUS
005 20160307115710.0
008 130912s2005 enka fo| 001|0|eng d
020 _a9781446278789 (ebook) :
_cNo price
040 _aStDuBDS
_beng
_cStDuBDS
_epn
_dBD-SySUS
050 0 _aHF5823
_b.H185 2005
082 0 4 _a659.1
_223
100 1 _aHackley, Christopher E.
245 1 0 _aAdvertising and promotion
_h[electronic resource] :
_bcommunicating brands /
_cChris Hackley.
260 _aLondon :
_bSAGE,
_c2005.
300 _a1 online resource (264 p.) :
_bcol. ill.
504 _aIncludes bibliographical references and index.
650 0 _aAdvertising.
650 0 _aAdvertising
_xSocial aspects.
650 0 _aSales promotion.
650 0 _aAdvertising
_xBrand name products.
856 4 0 _3Read Online / DOWNLOAD
_uhttp://knowledge.sagepub.com/view/advertising-and-promotion/SAGE.xml
942 _2Dewey Decimal Classification
_ceBooks
999 _c20730
_d20730