000 | 01831cam a2200313Ia 4500 | ||
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001 | 9780203970034 | ||
003 | FlBoTFG | ||
005 | 20160307164649.0 | ||
006 | a|||||s||||||||||| | ||
007 | cr|||| | ||
008 | 130228s2010 enka sb 001 0 eng d | ||
020 | _a9780203970034 (e-book : PDF) | ||
040 |
_aFlBoTFG _cFlBoTFG |
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090 |
_aP99 _b.K684 2010 |
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092 |
_a302.2 _bK924 |
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100 | 1 | _aKress, Gunther R. | |
245 | 1 | 0 |
_aMultimodality _h[electronic resource] : _ba social semiotic approach to contemporary communication / _cGunther Kress. |
260 |
_aLondon ; _aNew York : _bRoutledge, _c2010. |
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300 |
_axvi, 212 p. : _bill. (some col.). |
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504 | _aIncludes bibliographical references (p. [198]-204) and index. | ||
505 | 0 | _ach. 1. Where meaning is the issue -- ch. 2. The social environment of contemporary communication -- ch. 3. Communication : shaping the domain of meaning -- ch. 4. A social-semiotic theory of multimodality -- ch. 5. Mode -- ch. 6. Meaning as resource : 'naming' in a multimodal social-semiotic theory -- ch. 7. Design and arrangements : making meaning material -- ch. 8. Multimodal orchestrations and ensembles of meaning -- ch. 9. Applying the theory : learning and evaluation ; identity and knowledge -- ch. 10. The social semiotics of convergent mobile devices : new forms of composition and the transformation of habitus / Elizabetta Adami and Gunther Kress. | |
530 | _aAlso available in print edition. | ||
538 | _aMode of access: World Wide Web. | ||
650 | 0 | _aSemiotics. | |
650 | 0 | _aCommunication. | |
655 | 7 |
_aElectronic books. _2lcsh |
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776 | 1 |
_z9780415320603 (hardback : alk. paper) _z0415320607 (hardback : alk. paper) _z9780415320610 (pbk. : alk. paper) _z0415320615 (pbk. : alk. paper) |
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856 | 4 | 0 |
_uhttp://www.tandfebooks.com/isbn/9780203970034 _zClick here to view |
999 |
_c22416 _d22416 |