000			02204nam a22003377a 4500
001			sulb-eb0010890
003			BD-SySUS
005			20160404144418.0
008			120827s2013 nmu o 00 0 eng d
020			_a9780826352439
020			_z9780826352415 (cloth : alk. paper)
040			_aMdBmJHUP _cMdBmJHUP
050	0	4	_aHC180.C6 _bM55 2013
082	0	0	_a306.30982 _223
100	1		_aMilanesio, Natalia, _d1974-
245	1	0	_aWorkers go shopping in Argentina _h[electronic resource] : _bThe rise of popular consumer culture / _cNatalia Milanesio.
260			_aAlbuquerque : _bUniversity of New Mexico, _cc2013. _e(Baltimore, Md. : _fProject MUSE, _g2015)
300			_a1 online resource (320 p.)
504			_aIncludes bibliographical references and index.
505	0		_aIndustry, wages, and the state: the rise of popular consumer culture -- Surveys and campaigns : discovering and reaching the worker-consumer -- Commercial culture becomes popular : advertising and the challenges of a changing market -- How can a garbage collector be on the same level as we are? : upper- and middle-class anxieties over working-class consumers -- Love in the time of mass consumption -- Tales of consumers : memory and working-class material culture -- Epilogue : consumer culture today.
520			_a"Dr. Milanesio examines the ways mass consumption transformed Argentina in the twentieth century in a comprehensive analysis of the relations between consumers, goods, manufacturers, advertisers, and the state during Juan Perón's reign. She examines the social and political changes that occurred when the general population became consumers of industrial goods and participants in consumption"--Provided by publisher.
588			_aDescription based on print version record.
650		0	_aWorking class _zArgentina _xHistory.
650		0	_aConsumers _zArgentina _xHistory _y20th century.
650		0	_aConsumption (Economics) _zArgentina.
651		0	_aArgentina _xEconomic conditions _y20th century.
655		7	_aElectronic books. _2local
710	2		_aProject Muse.
856	4	0	_zFull text available: _uhttps://muse.jhu.edu/books/9780826352439/
942			_2Dewey Decimal Classification _ceBooks
999			_c32181 _d32181