000			02186nam a22003737a 4500
001			sulb-eb0017343
003			BD-SySUS
005			20160405140648.0
008			100519s2010||||enk o ||1 0|eng|d
020			_a9780511780387 (ebook)
020			_z9780521842099 (hardback)
020			_z9780521603072 (paperback)
040			_aUkCbUP _beng _erda _cUkCbUP _dBD-SySUS.
050	0	0	_aJF2112.A4 _bG76 2010
082	0	0	_a324.7/3 _222
100	1		_aGroeling, Tim, _eauthor.
245	1	0	_aWhen Politicians Attack : _bParty Cohesion in the Media / _cTim Groeling.
264		1	_aCambridge : _bCambridge University Press, _c2010.
300			_a1 online resource (258 pages) : _bdigital, PDF file(s).
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
490	0		_aCommunication, Society and Politics
500			_aTitle from publisher's bibliographic system (viewed on 04 Apr 2016).
520			_aFostering a positive brand name is the chief benefit parties provide for their members. They do this both by coordinating their activities in the legislative process and by communicating with voters. Whereas political scientists have generally focused on the former, dismissing partisan communication as cheap talk, this book argues that a party's ability to coordinate its communication has important implications for the study of politics. The macro-level institutional setting of a party's communication heavily influences that party's prospects for cohesive communication. Paradoxically, unified government presents the greatest challenge to unified communication within the president's party. As this book argues, the challenge stems primarily from two sources: the constitutional separation of powers and the intervening role of the news media.
650		0	_aAdvertising, Political
650		0	_aPublic relations and politics
650		0	_aPolitical parties
650		0	_aCommunication in politics
776	0	8	_iPrint version: _z9780521842099
830		0	_aCommunication, Society and Politics.
856	4	0	_uhttp://dx.doi.org/10.1017/CBO9780511780387
942			_2Dewey Decimal Classification _ceBooks
999			_c38781 _d38781