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020 _a9783834944870
_9978-3-8349-4487-0
024 7 _a10.1007/978-3-8349-4487-0
_2doi
050 4 _aHF5415.2-5415.34
072 7 _aKJSM
_2bicssc
072 7 _aBUS043060
_2bisacsh
082 0 4 _a658.83
_223
100 1 _aHaller, Jörg.
_eauthor.
245 1 0 _aOpen Evaluation
_h[electronic resource] :
_bIntegrating Users into the Selection of New Product Ideas /
_cby Jörg Haller.
264 1 _aWiesbaden :
_bSpringer Fachmedien Wiesbaden :
_bImprint: Springer Gabler,
_c2013.
300 _aXXI, 233 p. 22 illus.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 1 _aMarkt- und Unternehmensentwicklung / Markets and Organisations
505 0 _aThe Context of Open Evaluation: Innovation Contests -- The Design Elements of Open Evaluation -- The Objectives of Open Evaluation -- Key Factors affecting the Output of Open Evaluation -- The Capacity of Open Evaluation for Idea Selection -- How to Make the Crowd Your Jury.
520 _aSelecting new product or service ideas that are worthwhile to be exploited has always been a major challenge to firms of all kinds. Recent developments, however, add a new facet to the evaluation challenge. Initiatives such as innovation contests, in which interested users may submit their ideas or solutions to firm relevant problems, frequently lead to several tens of thousands of submissions. Consequently, solutions are needed that help identifying the most promising ideas. Jörg Haller proposes a potential solution: open evaluation. Based on both qualitative and quantitative research, the author examines design options, strategies, and the capacity of open evaluation to efficiently and effectively support decision-making for innovation.   Contents: The Context of Open Evaluation: Innovation Contests The Design Elements and Objectives of Open Evaluation Key Factors affecting the Output of Open Evaluation The Capacity of Open Evaluation for Idea Selection How to Make the Crowd Your Jury   Target Groups: Researchers and students interested in the latest advances in research on open and user innovation Managers dealing with new product development, innovation management, and/or the design of information systems.   The Author: Dr. Jörg Haller received his PhD in economic sciences from the University of Erlangen-Nuernberg, where he worked as Research Associate for Prof. Dr. Kathrin M. Möslein at the Chair of Information Systems I.   The Editiors The series Markt- und Unternehmensentwicklung / Markets and Organisations is edited by Prof. Dr. Dres. h.c. Arnold Picot, Prof. Dr. Prof. h.c. Dr. h.c. Ralf Reichwald, Prof. Dr. Egon Franck and Prof. Dr. Kathrin M. Möslein.
650 0 _aBusiness.
650 0 _aMarket research.
650 1 4 _aBusiness and Management.
650 2 4 _aMarket Research/Competitive Intelligence.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9783834944863
830 0 _aMarkt- und Unternehmensentwicklung / Markets and Organisations
856 4 0 _uhttp://dx.doi.org/10.1007/978-3-8349-4487-0
912 _aZDB-2-SBE
942 _2Dewey Decimal Classification
_ceBooks
999 _c47982
_d47982