| 000 | 00741nam a22002297a 4500 | ||
|---|---|---|---|
| 001 | sulb0034299 | ||
| 003 | BD-SySUS | ||
| 005 | 20160516143741.0 | ||
| 008 | 160516s1999 njua b 001 0 eng | ||
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| 040 |
_aDLC _cDLC _dBD-SySUS |
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_a658.83 _221 _bMAM |
| 100 | 1 |
_aMalhotra, Naresh K. _914884 |
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| 245 | 1 | 0 |
_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra. |
| 250 | _a3rd ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPrentice Hall, _cc1999. |
||
| 300 |
_axxxv, 763, [61] p. : _bill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references (p. N1-N34) and index. | ||
| 650 | 0 |
_aMarketing research. _914885 |
|
| 650 | 0 |
_aMarketing research _xMethodology. _922686 |
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| 942 |
_2ddc _cBK |
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| 999 |
_c59483 _d59483 |
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