| 000 | 00978nam a22002417a 4500 | ||
|---|---|---|---|
| 001 | sulb0I00068 | ||
| 003 | BD-SySUS | ||
| 005 | 20160524171608.0 | ||
| 008 | 160524m20132007nyu |||| |||| 001 0 eng d | ||
| 020 | _a9781118488768 (pbk.) | ||
| 040 |
_aDLC _beng _cDLC _erda _dBD-SySUS |
||
| 082 | 0 | 0 |
_a658.872 _222 _bSCN |
| 100 | 1 |
_aScott, David Meerman. _925580 |
|
| 245 | 1 | 4 |
_aThe new rules of marketing & PR : _bhow to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / _cDavid Meerman Scott. |
| 250 | _a4th ed. | ||
| 260 |
_aNew york : _bWiley, _cc2013 |
||
| 300 |
_axxiii, 439 pages : _c23 cm |
||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aInternet marketing. _925581 |
|
| 650 | 0 |
_aPublic relations. _925582 |
|
| 776 | 0 | 8 |
_iOnline version: _aScott, David Meerman. _tNew rules of marketing & PR _b4th edition. _dHoboken, New Jersey : John Wiley & Sons, Inc., [2013] _z9781118711200 _w(DLC) 2013011889 |
| 942 |
_2ddc _cBK |
||
| 999 |
_c60992 _d60992 |
||