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008 110609s2011 maua ob 001 0 eng d
040 _aDG1
_beng
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_dOCLCQ
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_dOCLCQ
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019 _a782859423
_a802321425
_a839391040
020 _a9781444342192
_q(electronic bk.)
020 _a1444342193
_q(electronic bk.)
020 _a9781444340617
_q(electronic bk.)
020 _a1444340611
_q(electronic bk.)
020 _a1405198680
020 _a9781405198684
020 _a1405198699
020 _a9781405198691
020 _z9781405198684
_q(hardback)
020 _z9781405198691
_q(paperback)
029 1 _aAU@
_b000047226150
029 1 _aAU@
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029 1 _aAU@
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029 1 _aDEBSZ
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029 1 _aDEBBG
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035 _a(OCoLC)729726240
_z(OCoLC)782859423
_z(OCoLC)802321425
_z(OCoLC)839391040
037 _a10.1002/9781444342192
_bWiley InterScience
_nhttp://www3.interscience.wiley.com
050 4 _aP96.A86
_bS55 2011eb
072 7 _aLAN
_x008000
_2bisacsh
082 0 4 _a070.4/3
_222
084 _a05.33
_2bcl
084 _a05.39
_2bcl
049 _aMAIN
100 1 _aSilvia, Tony.
245 1 0 _aPower performance :
_bmultimedia storytelling for journalism and public relations /
_cTony Silvia and Terry Anzur.
260 _aMalden, MA :
_bWiley-Blackwell,
_c2011.
300 _a1 online resource (607 pages) :
_billustrations
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
505 0 _aForeword / by Lester Holt -- Introduction -- The Role of the Storyteller -- Reporting Stories Across Media -- Writing the Story for Print and the Web -- Video Storytelling on the Air and on the Web -- Presenting the Story On-Camera, On-Air, and On-line -- Practicing Public Relations in a Multimedia World -- Ethical Journalism in Multicultural Media -- Putting Your Skills to Work.
520 _a"With television news anchors becoming daily celebrity guests in our homes and traditional news media turning increasingly to multimedia enhancements, there is a growing need for journalists and public relations practitioners to develop essential presentation skills. This is the first book available for professionals and students interested primarily in transmitting news and information on-camera in multi-media formats, rather than working behind the scenes. Writing, reporting, and producing skills are examined specifically in terms of their application to effective communication with the viewing audience of both traditional and new media. A guide to storytelling skills for journalism and public relations in multiple media platforms, including print, broadcast, and the web, this book offers invaluable behind-the-scenes insights and profiles of leading multimedia journalists and public relations practitioners. Practical advice is offered on how to put presentation skills to work and the key ethical issues are addressed. This book will appeal to working professionals seeking to enhance their skills, students, citizen journalists and anyone interested in breaking in to on-camera journalism and public relations."--
_cProvided by publisher.
504 _aIncludes bibliographical references.
650 0 _aMass media
_xAuthorship.
650 0 _aBroadcast journalism.
650 0 _aReporters and reporting.
650 0 _aPublic relations
_xAuthorship.
650 4 _aJournalism.
650 4 _aSocial Science.
650 7 _aSOCIAL SCIENCE
_xMedia Studies.
_2bisacsh
650 7 _aLANGUAGE ARTS & DISCIPLINES
_xJournalism.
_2bisacsh
650 7 _aBroadcast journalism.
_2fast
_0(OCoLC)fst00839167
650 7 _aMass media
_xAuthorship.
_2fast
_0(OCoLC)fst01011228
650 7 _aPublic relations
_xAuthorship.
_2fast
_0(OCoLC)fst01082895
650 7 _aReporters and reporting.
_2fast
_0(OCoLC)fst01094906
650 1 7 _aJournalistiek.
_2gtt
650 1 7 _aMultimedia.
_2gtt
650 1 7 _aPresentatie.
_2gtt
650 1 7 _aBerichtgeving.
_2gtt
655 4 _aElectronic books.
700 1 _aAnzur, Terry.
776 0 8 _iPrint version:
_aSilvia, Tony.
_tPower performance.
_dMalden, MA : Wiley-Blackwell, 2011
_z9781405198684
_w(DLC) 2011001827
_w(OCoLC)700042262
856 4 0 _uhttp://onlinelibrary.wiley.com/book/10.1002/9781444342192
_zWiley Online Library [Free Download only for SUST IP]
938 _aEBL - Ebook Library
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_nEBL697787
938 _aEBSCOhost
_bEBSC
_n510018
938 _aYBP Library Services
_bYANK
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938 _aYBP Library Services
_bYANK
_n5488742
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999 _c62608
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